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Press Releases

Smartwool Chooses Channel Signal to Get Closer to the Consumer

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PARK CITY, Utah, Oct. 13, 2021 (GLOBE NEWSWIRE) — Channel Signal, leading aggregator of product reviews and analysis, today announced its working with Smartwool, the premier Merino wool performance sock and apparel manufacturer. Channel Signal is helping Smartwool systematically monitor, measure, and understand its online consumer product reviews to institute a robust consumer feedback loop …

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Skullcandy Taps Channel Signal to Amp Up its Reviews Landscape and Gain Critical Customer Insights

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PARK CITY, UT, (July 22, 2021) – Channel Signal, the leading aggregator of product reviews and analysis, today announced its working with Skullcandy Inc., the #1 selling North American brand in stereo headphones and true wireless earbuds under $100 – to increase conversion rates. Channel Signal is now helping Skullcandy systematically monitor, measure, and understand …

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Channel Signal Strikes Innovative Deal To Bring New Power to the Point of Sale

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Channel Signal has entered into an agreement with Active Interest Media for an exciting new program to carry momentum into the now critical channel of ecommerce. It’s called Gear360 and here’s how it works: Active Interest Media (AIM), long in the business of writing and publishing editorial reviews about product performance through its many publications, …

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SFIA Industry Leader Summit

Paul Kirwin to Speak at the SFIA Industry Leaders Summit

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Park City, Utah | June 13, 2019 Channel Signal CEO Paul Kirwin rounds out a highly respected group of speakers and keynote speakers slated to present at the annual Sports and Fitness Industry Association (SFIA) Industry Leaders Summit. The two day event will be held September 25-26 in Baltimore, Maryland. The SFIA exists to promote …

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radio interview

Channel Signal CEO Paul Kirwin Featured on Mountain Money

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A lot has changed since Paul Kirwin founded 3point5, which represented the average distance, in feet, between a retail salesperson and a customer during a conversation. When he founded that company (now ExpertVoice), retail salespeople had powerful sway over consumer purchasing decisions. Today, Paul argues, that distance has changed. In fact, it’s not even measured …

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Press Release: Channel Signal Connects Brands To Consumers With New Analytics Tool

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Park City―In the modern age of consumer influence, Channel Signal has developed a powerful platform that allows brands to monitor, analyze and leverage the post-purchase experience. With more than 80 percent of consumers consulting online product reviews before making a purchase and demonstrating an 82 percent level of trust in those reviews, it is imperative …

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