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unsafe foods prediction reviews

Scientists Say Reviews Predict Unsafe Foods. Here’s What Else Reviews Can Do.

This month, researchers from Boston University School of Medicine announced the findings of their product review research. Their conclusion? Product reviews can predict foods that are unsafe for human consumption. Food sales on the internet have increased in recent years, and with that has come an increase in reviews. When purchasing food online, consumers are …

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product review statistics brands

5 Product Review Facts You Probably Didn’t Know [Infographic]

Updated June 2019 If you work for a product-focused, consumer-centric company and you aren’t measuring product reviews, you’ll want to pay attention to this infographic. Product reviews are widely used when consumers are considering a purchase. And they have a real impact on sales. 5 Current Product Review Facts Shoppers check them. 74% of Americans …

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SFIA Industry Leader Summit

Paul Kirwin to Speak at the SFIA Industry Leaders Summit

Park City, Utah | June 13, 2019 Channel Signal CEO Paul Kirwin rounds out a highly respected group of speakers and keynote speakers slated to present at the annual Sports and Fitness Industry Association (SFIA) Industry Leaders Summit. The two day event will be held September 25-26 in Baltimore, Maryland. The SFIA exists to promote …

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radio interview

Channel Signal CEO Paul Kirwin Featured on Mountain Money

A lot has changed since Paul Kirwin founded 3point5, which represented the average distance, in feet, between a retail salesperson and a customer during a conversation. When he founded that company (now ExpertVoice), retail salespeople had powerful sway over consumer purchasing decisions. Today, Paul argues, that distance has changed. In fact, it’s not even measured …

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Barbie Sales Over Time

As Barbie Turns 60, Mattel Aims to Stay On Trend With Consumers

It’s hard to believe that Barbie has been around since the 50’s, but it was 1959 when American businesswoman Ruth Handler created her. Did you know Barbie’s full name is Barbara Millicent Roberts and that Handler’s children were named Barbara and Kenneth? Barbie is a flagship brand for toymaker Mattel. It is estimated that over …

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Press Release: Channel Signal Connects Brands To Consumers With New Analytics Tool

Park City―In the modern age of consumer influence, Channel Signal has developed a powerful platform that allows brands to monitor, analyze and leverage the post-purchase experience. With more than 80 percent of consumers consulting online product reviews before making a purchase and demonstrating an 82 percent level of trust in those reviews, it is imperative …

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Post-It-Extreme-Notes

What the New Post-It Extreme Notes can Teach Brands About Audience Expansion

The original Post-It notes from 3M are a wonderful invention that solve real problems for home and office users. With the slogan “Make it Stick with Post-Its”, 3M plays on the idea of helping people accomplish and remember things by writing them down. Different sizes and colors play even further into our memory and associations. …

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