fake reviews
Some Reviews are Fake: Three Reasons that Doesn’t Matter
News Flash: There are Fake Reviews Out There. In 2016, Amazon made a big push to remove incentivized reviews from its platform. What it actually succeeded at doing is driving those “pay for review” services further into the dark spaces of the internet. The practice is said to be happening just as frequently, if not …
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Why Am I Seeing Duplicate Reviews?
When using a review aggregation service to collect, measure and analyze your product reviews from multiple sites, you might notice some duplication from time to time. In fact, one of the most frequently asked questions we get from our customers is, “why am I seeing some duplicate reviews”? Although our Senior Analyst Carson Stanwood notes that …
Why Buying Fake Reviews Doesn’t Work
Since the dawn of the Internet, people have been trying to be something they’re not. This cartoon from 1993 has always been one of my favorites, as it highlights the anonymity the Internet can provide. With just a computer and an Internet connection, you can be anybody. Unfortunately, brands are no exception when it comes to …
Amazon is (Mostly) Doing a Good Job of Removing Review Trolls
The Trolls have been out in full force recently, and we aren’t referring to the movie which capitalizes on nostalgia from my childhood. No, we’re talking about the Amazon Review Trolls. They come in all shapes and sizes: funny, sarcastic, sad, shocking. You name it. But now product reviews are the newest outlet for political statements, activist messages, …
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Why is Amazon Suing Fake Reviewers?
They say money can buy anything, and that includes positive reviews for your product. However, Amazon is suing 1,114 “John Does” who have written ‘false’ product reviews via the site fiverr.com. Amazon prides itself not only for product being shipped quickly but also for having the largest number of product reviews, legitimate reviews. Amazon even …