competitive analytics

Product Benchmarking

Competitive Product Benchmarking: Can You Answer These 20 Questions?

For product-focused marketers, designers and developers, it can be easy to get caught up in our own metrics. Looking at survey data, focus group results, internal analytics, customer service and warranty tickets can help us assess how we’re doing with our own customers. But how do our customers’ opinions compare to the competition’s? That really …

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Scatter Chart Wireless Headphones

New Scatter Chart Helps Identify Product Winners & Losers in a Competitive Set [Video]

To say that we are excited about the new Scatter Chart in the Channel Signal platform would be an understatement. This is one of the most actionable charts in our platform to date, and was created at the urging of one of our most advanced clients. It creates immense value for all Channel Signal users. …

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