product reviews

Why Reviews Matter Now, more than ever, people are reading reviews before making purchases online.  Since the beginning of March until now, 53 percent of people who mention reviews say…

While it’s not breaking news that mega retailer, Amazon, has shifted emphasis to selling essential goods, what you may not know is Channel Signal’s review volume data now shows Amazon…

Walkin’ I’m walkin’, yes indeed, and I’m talkin’ ’bout you and me I’m hopin’ that you’ll come back to me (yes) I’m lonely as I can be, I’m waitin’ for…

Making Online Shopping Easier Return It If the shoe fits, wear it. If not, return it. This old adage may have been fitting in the pre-pandemic online shopping era, known…

Are you getting pressure to measure sales and sales alone? Revenue and Profit are critical metrics, no doubt. Unfortunately they are they are focused on the past. A sale does…

We received a lot of feedback from last week’s article stating 78% more people trust product reviews than ads. If you found that number to be astonishing, take a look…

What percentage of your customers take the time to write a review? It’s a number most businesses could acquire with some ease. What we do know is that across industries,…

This blog is part of a new Channel Signal series, Runner-to-Runner, where we examine topics and trends within the peer-to-peer conversation about running footwear. The full report can be downloaded…

This blog is part of a new Channel Signal series, Runner-to-Runner, where we examine topics and trends within the peer-to-peer conversation about running goods through product reviews. Today’s topic is…

This blog is part of a new Channel Signal series, Runner-to-Runner, where we examine topics and trends within the peer-to-peer conversation about running goods through product reviews. Today’s topic is…

This month, researchers from Boston University School of Medicine announced the findings of their product review research. Their conclusion? Product reviews can predict foods that are unsafe for human consumption….

A new global consumer survey conducted in 2019 has revealed that product reviews are the most important factor when making a purchase, next to features and price. Price and product…