Experts Predict Uptick in Online Shopping Amid COVID-19 Crisis
Two Weeks We are closing in on the two-week mark since President Trump announced a state of national emergency due to the Coronavirus pandemic here in the U.S. and we…
online sales
Consumer Survey About COVID-19 and the Drastic Shift to Online
Note: At Channel Signal, we are aware of the worldwide concern over the Novel Coronavirus and the safety of the people. We are sensitive to public health concerns but we…
5 Product Review Facts You Probably Didn’t Know [Infographic]
Updated June 2019 If you work for a product-focused, consumer-centric company and you aren’t measuring product reviews, you’ll want to pay attention to this infographic. Product reviews are widely used…
From Mother’s Day to Back to School: The Bigger Meaning for Brands
While the the end-of-year holidays are the most talked about selling time for brands, there’s another period that offers some important marketing dates: summertime. This selling season is upon us,…
What Makes a Helpful Product Review?
Oftentimes, the first review we see isn’t the most recent review, but the most “helpful.” To some it may seem the most recent review is the most helpful, but Amazon and…
REI, Target Incorporate Consumer Product Reviews in Omnichannel Retailing Strategy
Consumer Reviews a Main Reason for Omni-Channel Shopping The need for product reviews when shopping only online is fairly obvious. Obscurity runs rampant when a product can’t be seen and…