Some Reviews are Fake: Three Reasons that Doesn’t Matter
News Flash: There are Fake Reviews Out There. In 2016, Amazon made a big push to remove incentivized reviews from its platform. What it actually succeeded at doing is driving…
fake reviews
Why Am I Seeing Duplicate Reviews?
When using a review aggregation service to collect, measure and analyze your product reviews from multiple sites, you might notice some duplication from time to time. In fact, one of…
Why Buying Fake Reviews Doesn’t Work
Since the dawn of the Internet, people have been trying to be something they’re not. This cartoon from 1993 has always been one of my favorites, as it highlights the…
Amazon is (Mostly) Doing a Good Job of Removing Review Trolls
The Trolls have been out in full force recently, and we aren’t referring to the movie which capitalizes on nostalgia from my childhood. No, we’re talking about the Amazon Review Trolls….
Why is Amazon Suing Fake Reviewers?
They say money can buy anything, and that includes positive reviews for your product. However, Amazon is suing 1,114 “John Does” who have written ‘false’ product reviews via the site…